Daily Archives: February 20, 2018

What Is Branding?

4 Tips for building your brand on social media, and why being a writer helps.

Short answer, a bunch of things make up how a brand is viewed. Your brand is more than a logo, a product, or how we represent ourselves. In fact, the above are only some aspects of brand building. In addition to visual appeal, how we communicate plays a big role. Is your lingo interactive or contains humor – how’s your voice. Continue reading

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